Top 5 trends in choosing soft drinks for Tet Giap Thin 2024

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Tet Giap Thin 2024 is near, if you plan to buy Tet soft drinks early to take advantage of promotions from year-end super sales, don’t miss the following Top 5 buying trends:

1. Choose to buy Tet soft drinks with traditional flavors

Soft drinks Coca Cola, Pepsi, Fanta, 7Up, Mirinda, Twister,… are brands Tet soft drinks familiar and chosen by many Vietnamese consumers every Tet and spring season. Not only do they help quench thirst and excitement for gatherings and reunion meals, but these traditional flavors also help prevent boredom and make eating more delicious.

Perhaps that is why, even though the market has had many changes over the years and many new brands have appeared, the Tet soft drinks with traditional flavors above are still the preferred choice of many consumers every year. when going shopping.

2. Choose to buy soft drinks with new flavors

Besides maintaining familiar traditional flavors, beverage companies also always try to innovate new recipes from flavors to ingredients to increase new experiences for consumers. Then, launch it to market little by little to survey consumer curiosity, expectations and satisfaction before mass production. This is an interesting thing and always makes consumers excited and waiting for different types Tet soft drinks Has a unique flavor and unique ingredients to try.

In the past 1-2 years, Coca Cola with watermelon and strawberry flavors, Mirinda with blueberry cream soda flavor and 7Up with the latest 2023 lemon soda flavor are new flavors that attract people’s curiosity and desire to experience. consumption. Have you tried?

Take a look at 5 trends of consumers choosing to buy soft drinks for Tet 2024
Coca Cola watermelon, strawberry flavor, Mirinda blueberry cream soda flavor, 7up lemon soda flavor newest 2023 have you tried it yet? (Photo: Anhtp).

3. Choose to buy Tet soft drinks with creative, beautiful packaging

According to a survey by Nielsen Vietnam, up to 80% of Vietnamese consumers are interested in creative and beautiful product packaging. Of these, 60% of consumers said they are willing to pay more for products with new, creative packaging.

In many cases where beverage companies cannot regularly release new products and new flavors, it is also appropriate to innovate packaging according to a certain theme such as commemorating an occasion or serving Tet as a gift. is a way to attract natural consumers. Because it meets both aesthetic and inspirational factors at the same time. From there, it not only creates an impression of the product, but also increases love, brand loyalty and experience.

Fireworks, unicorns, dragons, peach blossoms, blooming apricot blossoms, red lanterns,… with fresh, eye-catching designs that evoke the Tet atmosphere are the images chosen by famous beverage brands to attract people. consumption and increase year-end sales. These are all meaningful images, symbolizing luck, success, togetherness, warmth, etc., so they are very popular with consumers.

Creative soft drink packaging based on anniversary and Tet themes
Soft drink packaging for Tet Giap Thin 2024 of Coca Cola and Pepsi (Photo: Anhtp).

4. Choose to buy healthy soft drinks

Revolving around the issue of health benefits, the nutritional needs of soft drinks are of concern to many consumers. Not only does it help quench thirst, stimulate digestion and make eating more delicious, consumers also have other nutritional needs such as: herbal ingredients, vitamin supplements, no cholesterol, no sugar, Fat-free, caffeine-free, gluten-free,…

The trend of vegetarian, natural, and organic soft drinks is also receiving a positive response and is increasingly expanding. There is no sugar present, forcing beverage companies to research an alternative natural sweetener. It can be green fruits, ripe berries, nutritious nuts with special flavors, etc. to help customers’ experience become better and healthier.

5. Choose to buy Tet soft drinks at reasonable prices

Next Christmas is also the time when the marathon of beverage companies begins racing for a series of major shopping events taking place continuously: New Year, Lunar New Year, Valentine 2024.

On e-commerce platforms at the present time, all kinds Tet soft drinks Non-gas and gas have begun to bustle. Many incentive programs and promotions are launched by brands to stimulate consumer shopping. Accordingly, popular promotions are:

  • Up to 50% discount on Flash sale products. Daily discounts range from 2% – 30% depending on the product and quantity purchased in one order.
  • Buy a combo of 2-3 boxes for extra discount or get extra gifts like thermos, thermos, hat or 4 extra cans of the same type in each box.
  • Shipping support offer of 0 VND.
  • Discount vouchers from floors, shops and payment methods.
The Tet 2024 soft drink market has begun to bustle
The Tet 2024 soft drink market has begun to bustle (Screenshot from a reputable e-commerce platform).

Price Tet soft drinks Popular 2024 ranges from 142,000 VND – 270,000 VND/box of 24 aluminum cans or convenient PET bottles, capacity from 235ml – 390ml.

The above is Top 5 trends in choosing soft drinks for Tet Giap Thin 2024 you can refer. Hopefully the useful information that Websosanh.vn has provided will help consumers easily choose their own soft drink trend to make Tet 2024 more complete. Thank you for following the entire article!

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