In the time when businesses are in a state of hemostasis, the production of mooncakes to supply is difficult, distributing to consumers is even more difficult. Facing the situation of many factories to stop production, the price of 2021 moon cakes increased from 15-25% is also understandable.
1. Many workshops stop producing moon cakes due to the effects of disease
In less than 1 month, it will come to the Mid -Autumn Festival – a big holiday is expected by many generations of family members. However, before the current stressful epidemic situation, many businesses producing moon cakes are in a fairly silent state and may have to stop producing cakes because of many objective factors. Some small businesses still plan to produce moderately, but the famous giants choose to stop producing moon cakes for this season so that both businesses and consumers will not be “damaged”.
According to the representative of Kido Group, they really want to produce moon cakes to serve consumers but because of the influence of the epidemic, they have to stop production.
Like Kido Group, ABC Bakery also temporarily put aside the business plan in this Mid -Autumn Festival. Because employees are being isolated and stores have to stop working under the Government’s Directive 16.
Besides, the representative of Dai Phat Bakery Group said that this year they had planned to produce a new moon cake but because of Covid-19 translation, this plan was interrupted. Supermarkets and other businesses cooperated with them have announced that they will not sell moon cakes as every year. So the production to distribute their moon cakes must stop because of many bad factors brought by the pandemic.
Not only the big men stopped producing moon cakes, but small businesses in Ho Chi Minh City also said that this year did not produce moon cakes because they had to follow the Government’s Directive 16.
A long -term moon cake brand and accounting for a large market share in Vietnam market such as Mondelez Kinh Do said it would switch to online distribution channels with e -commerce platforms. This business plan in the Covid-19 season is extremely safe and convenient.
As for the brand of moon cake and traditional jam Thanh Long. They said this year will not announce the number of specific moon cakes producing because they cannot say anything. For customers who order small numbers, the factory will receive an application in advance 48 hours, and for businesses to book large quantities, they must make specific appointments first. Jackie Chan will focus on selling, receiving online orders on Facebook, promoting cooperation with online sales apps and home delivery. All of the above options are to ensure safety in the era of disease today.
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This year’s Mid-Autumn Festival, the price of moon cakes will have a big change due to the impact of Global Pandemic Covid-19. Specifically:
The price of retail cakes to the market of large brands is somewhat volatile. Large moon cakes weighing from 250g to 800g cost from 150,000 VND to 500,000 VND/ piece. The cakes usually weigh 250g or less, the price ranges from 150,000 VND/ piece or less. For combo moon cakes used for donation, it costs about a few million or even more advanced than tens of millions/ 1 box, depending on the packaging and division of each different cake brand.
In general, the price of moon cakes in the epidemic period increased by an average of about 15% to 25% compared to last year. This increase is not small but not too large because there are many different causes.
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The reason for the price of moon cake 2021 is increased for the following objective reasons:
– In scarcity of raw materials, factories have difficulty importing moon cakes for mass production. The raw materials for making high -class moon cakes before the fluid must be imported from abroad, but now due to the impact of the fluid can not be imported or there are very few and the price is high. Domestic baking ingredients are also affected by scarcity of raw materials and isolation and social distance, making it difficult to buy baking materials.
– There are orders but cannot conduct normal production as every year because it must comply with the government’s social expression indicator, so the workers can go to work.
– Enterprises whose plans to sell through e -commerce are only limited and extremely small moon cakes. So this is also a factor that makes the moon cake price rise.
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The number of 2021 moon cakes sold to the market is not too much, but as long as you want you to have a way to buy moon cakes for Tet to enjoy with your family. Just take the initiative to order early, buy in the form of online to ensure safety or make your own moon cake if you are very skillful. Websosanh.vn wish you a Mid -Autumn Festival in the family. Remember to stay healthy especially in this epidemic era!