Why is Sony BRAVIA TV the top choice for watching movies this Tet?

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Uniquely combining advanced technology and experience in the entertainment industry, Sony BRAVIA affirms its position as the top choice for those who want to bring a movie theater home this Tet.

Not only is Sony a leading technology corporation, it is also a prominent name in the entertainment industry, through ownership of Sony Pictures – one of Hollywood’s five largest studios. Participating in both the production and distribution of films and the development of technological equipment has helped Sony optimize its products, especially the BRAVIA 2024 TV generation. Therefore, below are the reasons why people You cannot ignore these TV lines when you want to upgrade your living room into a home theater during Tet.

Studio standard sound and image quality

Not simply simulating a movie theater experience, many features on BRAVIA TVs were developed by Sony from the core technology of specialized studio monitors, thereby delivering original studio quality.

Why is Sony BRAVIA TV the top choice for watching movies this Tet?
The BRAVIA 2024 TV generation possesses studio-standard sound and image quality (Photo: Sony).

Notably, the exclusive XR Backlight Master Drive technology is integrated on the BRAVIA 9 and BRAVIA 7 LED TV lines. This is an algorithm that precisely controls thousands of LED bulbs, developed from the same core technology as the screen. Master Monitor BVM-HX3110 specialized imager is used to check the quality of original films in the studio. This provides outstanding brightness and contrast, perfectly reproducing the filmmaker’s intentions.

Sony also leads the trend by integrating high-end XR cognitive intelligence processors into BRAVIA TV lines. While traditional AI analyzes each image element such as color or contrast individually, Sony’s XR cognitive intelligence processor allows cross-analysis of hundreds of thousands of elements at the same time, the same way humans do. feel the world. From color, detail to contrast, BRAVIA TV has the ability to reproduce images realistically and vividly, touching the viewer’s emotions.

Corresponding to the image, sound is equally important. The XR cognitive intelligence processor acts as a bridge, combining excellent picture quality and immersive sound to immerse audiences in a world of entertainment. Acoustic Multi-Audio+ technology takes advantage of surrounding speakers to amplify the soundstage on BRAVIA 9 or Acoustic Surface Audio+ turns the entire OLED panel into a speaker on BRAVIA 8, showing Sony’s strong investment in hardware. Meanwhile, AI technology introduced through Voice Zoom 3 can separate, position and reconstruct to deliver realistic sound effects. This technology is also a resonant element, creating a 360-degree sound experience for even old movies.

Sony not only uses exclusive technologies but also combines with reputable technology companies such as Dolby and IMAX to enhance the experience. From Dolby Vision (HDR), Dolby Atmos (360-degree surround sound) standards to IMAX Enhanced (resolution, color, contrast, brightness), which were once only available in cinemas, have now appeared on TV. BRAVIA. It’s no exaggeration to say that BRAVIA brings the cinema home, with original sound and image quality from the studio.

Why is Sony BRAVIA TV the top choice for watching movies this Tet?
Director Trinh Dinh Le Minh experiences “Once upon a time there was a love story” on Sony BRAVIA 9 TV & BRAVIA Theater Bar 9 soundbar (Photo: Sony).

Believing in the studio-standard quality of BRAVIA TVs, director Trinh Dinh Le Minh used a pair of Sony BRAVIA 9 TVs and BRAVIA Theater Bar 9 sound speakers to fully experience the scenes of “Once upon a time there was a love story” before when the movie comes out. He said: “Cinema is a story of light and sound, where emotions are sublimated into art. Sony BRAVIA 9 and Sony BRAVIA Theater Bar 9 are the connecting thread that helps erase the boundary between reality and movies, drawing viewers closer to life.”

Enhance your movie watching experience

Along with excellent sound and image quality, convenience plays an extremely important role in a home theater. And this is also Sony’s advantage, putting user experience at the heart of it.

Just activate the Netflix Adaptive Calibrated Mode feature, all BRAVIA TV parameters will automatically be set to optimize sound and image quality when users enjoy movies on Netflix – a very popular content streaming platform. in Vietnam.

Sony cooperates with Google to integrate the Google TV operating system into BRAVIA TV lines, with 10,000 rich applications to choose from. Users can control the TV by voice without a remote easily and quickly, supporting both Vietnamese and complex commands.

Why is Sony BRAVIA TV the top choice for watching movies this Tet?
Google TV operating system brings 10,000 applications on BRAVIA TV (Photo: Sony).

Luxurious design is also the highlight of Sony BRAVIA 2024 TV lines, with 4 different foot installation methods, including optimal when combined with sound bars. Besides televisions, the BRAVIA ecosystem also includes BRAVIA Threatre 9 soundbars, BRAVIA Threatre 8 home theater BRAVIA Theater Quad and BRAVIA Threatre U neckband speakers. Depending on needs, users can combine speakers and TVs to enhance Experience enjoying movies, music videos…, the living room space truly becomes a theater during Tet days.

Sony BRAVIA is not only a technology product but also a symbol of the home cinema experience. Combining cutting-edge technology and a deep understanding of the art of filmmaking, Sony continues to lead the way in delivering premium entertainment experiences. The new BRAVIA 2024 generation continues to affirm this position, becoming the ideal choice for Vietnamese families, especially during Tet reunion.

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